The Summer Institute at Wallenberg Hall - Technology Transfer for Silicon Valley Outputs

Technology Transfer for Silicon Valley Outposts *

Date:
August 12, 2009

Organizers:

Chuck House
Jean Marc Frangos

Click image to see video.

"Let's put a Lab in Silicon Valley. We need to understand the innovation culture 'over there'." Have you experienced this? Are you part of such a lab? Have you found some exciting / compelling / urgent ideas that you cannot get your colleagues "back home" to understand, let alone embrace? You're not alone.

Global companies have repeatedly located outpost labs in Silicon Valley - "we have to be where the innovation is happening" - only to become discouraged after two or three years. Some companies have placed labs, then pulled them back home, only to repeat the experiment two and even three more times. The innovation elixir of the Valley is a siren song, but only if effective technology transfer from the Valley to the parent company can be accomplished.

By one recent count, one hundred sixty three major corporations have current outpost labs in the Valley. If you are managing or leading a project for one of these labs, how best to take advantage of your Valley learning for your company "back home"? In this fast-paced one-day seminar, a highly successful technology transfer expert, Jean Marc Frangos, of BT (British Telephone), will lead a discussion of Best Practices and Effective Results for superior Technology Transfer, covering such issues as "Not Invented Here", "Explain that again -- they do what?", and "Persuading your manager". Chuck House of Stanford's Media X program will share success stories for Media X clients working with the Stanford faculty on innovative pilot projects.

Who Should Participate:
Designers, innovators, managers working for "remote labs" - labs located away from corporate headquarters - who seek to improve their Technology Transfer rate, to gain more acceptance for their "strange ideas" that seem hard to explain to managers who lack the context in which the ideas are born and nurtured.

Be prepared to talk about the issues you face, how you've dealt with them, and what you have learned in the process.

Workshop Fees:
The cost includes all materials; breakfast, and coffee breaks. Participants will visit campus eateries in groups for lunch.

Register Now: please go to the registration page and use the code OPEN

Or use the code provided to you.

**Registration is required**
Open	$895
Media X	$795
Group - 3 or more	$795
Academic, Non-profit	$575
Student (valid ID req.)	$195
The CTO Forum	$300

Individual enrollment: $895.00 USD per person
Team enrollment (3 or more persons): $795.00 USD per person

Registration and Refund Policies:
If there are insufficient registrations received before June 30, 2009, we reserve the right to cancel the workshops and refund your registration fees in full. We will NOT be liable for the cost of travel or hotel reservations. Please contact information for advice on the possibility of cancellation.

Registrations that are cancelled by the registrant before June 30, 2009 will be liable for a $100 processing fee. Registrations canceled on or after July 1, 2009 and before July 14 will be liable to pay a 50% cancellation fee. Registrations canceled on or after July 15, 2009 are liable for the full cost of the workshop. If a replacement participant is sent in your place, the cancellation fees will be reduced to the $100 processing fee to cover the costs of the change.

STAP funds may be used for this workshop.

*Preliminary description. Subject to change.